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Influencer Insurance

Protecting social media influencers from less than £55* per year

Not on comparison sites — save money by coming direct to us

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Excellent 4.7 out of 5

Professional Saver’s Influencer Insurance


Our standard cover is:

  • £1 million cover for public and products liability (with an option to increase to £2 million, £5 million or £10 million)
  • £10,000 cover for any financial loss (£50K cover optional)
  • Worldwide liability cover for temporary work abroad for up to 14 days (excluding the USA and Canada)

Being an influencer means building your brand, creating content, and working with businesses to promote their products across your social media channels. But what happens when a sponsored post doesn’t go as planned, or someone gets hurt at one of your events? Whether you’re a lifestyle blogger sharing product recommendations, a fitness influencer hosting training sessions, or a beauty content creator working with brands, having suitable insurance protects you and the business you’ve worked hard to build, especially when you’re in the public eye.

At Professional Saver, we’ve spent over 40 years helping self-employed professionals and small business owners find the insurance cover they need. Our policies protect you from the risks that come with influencer work, whether you’re filming content at home, meeting fans at events, or travelling to work with brands. With instant online quotes and policies starting from £55 per year, we make protecting your influencer business straightforward and affordable.

What Is Influencer Insurance?

Our specialist influencer insurance combines multiple types of cover to protect your content creation business:

  • The foundation is public liability insurance, which covers you if someone is injured or their property is damaged during your business activities.
  • Professional indemnity options provide protection when you give advice or recommendations that could result in financial losses if something goes wrong or a negligence claim arises.
  • Products liability insurance protects you if items you’ve recommended, supplied, or sold cause injury or damage to your followers.

Many influencers don’t realise they need business insurance until it’s too late. Your personal or home insurance won’t cover incidents arising from your influencer work. That’s where our tailored policies step in.

 

Get a Quote  Learn about Public Liability

How our influencer insurance works

1 Apply online

Complete our simple quote form with basic details about your business.

2 Get a quote

Get an instant quote & choose any optional covers you may need.

3 You’re insured!

Instantly activate your Professional Saver policy and view your certificates online.

Get a Quote

Why Do Influencers Need Insurance?

Building a following and monetising your content means you’re running a business. With that comes responsibility. Even the most careful influencer can face unexpected problems. A follower might get injured at a meet-and-greet event you’ve organised. Your skincare recommendation might cause an allergic reaction. Or you could accidentally damage expensive equipment while filming at a brand’s premises.

Without proper business insurance, you’d have to cover the cost of any claims yourself, including legal fees, compensation, and potential damage to your reputation. This could include claims of defamation, a breach of contract, or issues with maintaining confidentiality. For many influencers, a single claim could wipe out months or even years of income. That’s why having the right insurance policy gives you confidence to grow your platform without constantly worrying about what might go wrong.

Who Can Benefit from Our Influencer Insurance?

Our flexible insurance policies suit content creators across all platforms and niches:

Influencer Type Key Covers Needed
Lifestyle & fashion bloggers Professional indemnity, products liability
Fitness & wellness influencers Public liability, professional indemnity
Beauty & skincare creators Products liability, professional indemnity
Tech & gaming reviewers Products liability, equipment insurance
Business & finance coaches Professional indemnity, legal expenses
Food & recipe creators Public liability, products liability

Whether you’re just starting or managing a six-figure influencer business, we have insurance options to protect your platform.

Why Choose Professional Saver for Your Influencer Insurance?

With over 40 years of experience protecting professionals and small businesses, our experts understand the challenges content creators face. Here’s what makes us different:

  • Direct specialists – We’re insurance specialists, not a comparison site. This means better prices and personal service when you need it most.
  • Comprehensive standard cover – Every policy includes public liability, products liability, financial loss, and accidental death cover as standard. Many insurers charge extra for these essential protections.
  • 24/7 legal helpline – Get expert legal guidance whenever you need it. Perfect for urgent questions about contracts or disputes.
  • Monthly instalments – Spread the cost with monthly payments on any insurance policy over £125 per year. Makes budgeting easier as you build your platform.
  • Instant cover – Your insurance starts immediately. Download your certificates straight away to show brands and venues.
  • A+ rated insurance – Quality cover from trusted, highly-rated insurers gives you confidence your claims will be handled properly.

Safeguarding Your Influencer Business

Don’t let a lack of proper insurance put your content creation career at risk. With Professional Saver, you get comprehensive cover designed specifically for the modern influencer economy, backed by over 40 years of experience and a team that understands your needs.

Whether you need basic public liability or comprehensive cover including professional indemnity insurance, we’ll help you find the right protection at the right price. Get your quote online now.

Chosen by over 5000 businesses and counting*

Chosen by over 18761 businesses and counting

Online & Anywhere

We like to keep things simple. Your quote, purchase and documents are all available online, anytime.

Monthly Instalments

Cashflow is important to every business. Spread the cost by paying in easy monthly instalments.

Instant Cover

No need to wait for your documents. Our professional cover starts from the date you select.

Added Protection

Public liability, products liability, financial loss, legal expenses and accidental death cover as standard.

* Total number of live policies as of 31/10/2025

FAQs

Influencer Insurance FAQs

Yes. Once you start earning money from your content, you’re running a business. If your recommendations cause problems, someone is injured at your event, or you face copyright-related legal action, you could be personally liable for potentially devastating costs. Professional Saver policies protect you from these risks, letting you focus on creating content rather than worrying about worst-case scenarios.

Our standard policies include worldwide cover for temporary work abroad (up to 14 days), excluding the USA and Canada. This means short brand trips, conferences, or overseas collaborations are covered. For longer international projects or work in North America, you’ll need to arrange additional cover.

Products liability insurance (included as standard) protects you if items you’ve recommended cause injury or damage. However, you must make honest recommendations and properly disclose sponsored relationships. Deliberately misleading followers or promoting products you know are dangerous would invalidate your cover.

Legal expenses insurance helps with defence costs if you face copyright infringement claims, but prevention is better than cure. Always obtain proper permissions for music, images, and other content you use. Our 24/7 legal helpline can provide guidance on copyright matters before problems arise.

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