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PR Agency Insurance

Protecting PR agencies with specialist insurance, from less than £55* per year

Not on comparison sites — save money by coming direct to us

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Excellent 4.7 out of 5

Professional Saver Liability Insurance for PR Agents


Our standard cover is:

  • £1 million cover for public and products liability (with an option to increase to £2 million, £5 million or £10 million)
  • £10,000 cover for any financial loss (£50K cover optional)
  • Worldwide liability cover for temporary work abroad for up to 14 days (excluding the USA and Canada)

As a PR agency, you manage public perceptions of brands, organisations and high-profile individuals. However, campaign mistakes can damage reputations and leave you facing substantial pay-outs. Our tailored policies provide peace of mind that your insurer will deal with any disputes or claims.

Why Do PR Agencies Need Insurance?

The campaigns and messages you generate as a PR agency can make or break your clients’ reputations. However, without adequate insurance, just one mistake like publishing inaccurate claims or running a damaging campaign could leave you facing substantial pay-outs for reputational damage or loss of earnings.

Our tailored policies provide specialist protection so your insurer will deal with any disputes caused by your work.

Get a Quote  Learn about Public Liability

Why choose Professional Saver pr agency insurance ?

Save £££ on your insurance Save on your insurance

Customers are always telling us how much they saved by switching

Trusted for over 40 years Trusted for over 40 years

We’ve been providing insurance to businesses since 1984

Financial Strength Financial Strength

Insurance provided by a Standard & Poor’s ‘AA- Stable’ rated insurer

Defaqto 5 Star rated

Our Professional Saver Insurance (Covea) has been independently rated 5 Stars by Defaqto – the highest possible rating, awarded to excellent products with a comprehensive range of features and benefits.

How our pr agency insurance works

1 Apply online

Complete our simple quote form with basic details about your business.

2 Get a quote

Get an instant quote & choose any optional covers you may need.

3 You’re insured!

Instantly activate your Professional Saver policy and view your certificates online.

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What is PR Agency Insurance?

PR agency insurance protects businesses that provide public relations and communications services to clients. We cater policies for agencies offering services like:

  • Media relations – securing press coverage
  • Crisis management – handling scandals or disasters
  • Campaign creation – building awareness of products or services
  • Event management – running PR activations or launches

However, mistakes happen. Our insurance policies protect you against claims like a campaign harmed someone’s reputation, the brand message you crafted for your client caused them to suffer a financial loss or someone got injured at a PR event.

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What Does Our Press Relations Agency Insurance Cover?

Our PR agency policies protect against:

  • Public Liability – Covers third-party injuries or property damage at PR events. For example, a brand ambassador falling over cables you didn’t put away at a product launch.
  • Professional Indemnity – An optional cover to protect against reputational damage and financial loss claims stemming from your PR work. For example, you published inaccurate claims about a client’s offering that caused them to lose revenue.
  • Legal Expenses – Provides legal advice and covers representation costs if you face civil action over your consulting work. For example, defending against negligence claims.

Additional PR Agency Insurance

You can add Business Equipment insurance as a separate policy to repair or replace items like computers, phones and tech used to deliver PR campaigns and liaise with media contacts if they get lost, stolen or damaged.

Cover For Freelancers and Temporary Staff

We can extend core protections to cover any freelance PR consultants, brand ambassadors or temporary staff you assign work to. This provides company-wide cover for all personnel conducting PR activities under your agency brand identity.

We offer varying cover levels to choose from to suit your specific business needs. Simply fill out our quick online form for your quote.

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Why Should You Choose Professional Saver for PR Agency Insurance?

With over 35 years of experience protecting UK SMEs, you can trust Professional Saver to safeguard your livelihood. Our key advantages are:

  • Direct Specialists – We are not a comparison site. Get your quote directly from us.
  • 24/7 Legal Helpline – Access specialist legal advice whenever you need guidance on insurance.
  • Monthly Instalments – Spread the cost by paying in monthly instalments for any insurance policy costing more than £125.

Get a quote using our online form.

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Chosen by over 5000 businesses and counting*

Chosen by over 18761 businesses and counting

Online & Anywhere

We like to keep things simple. Your quote, purchase and documents are all available online, anytime.

Monthly Instalments

Cashflow is important to every business. Spread the cost by paying in easy monthly instalments.

Instant Cover

No need to wait for your documents. Our professional cover starts from the date you select.

Added Protection

Public liability, products liability, financial loss, legal expenses and accidental death cover as standard.

* Total number of live policies as of 31/10/2025

FAQs

PR Agency Insurance FAQs

PR agencies need specialist insurance because their campaigns and messages have the power to make or break clients’ reputations. Without adequate cover, mistakes that unfairly damage a client’s, another company’s or a member of the public’s reputation can lead to substantial payouts to compensate the affected organisation.

Examples of PR agency losses we cover include:

  • Running promotional campaigns that you later discover include inaccurate claims, resulting in reputational damage, litigation and loss of revenue for clients. Our policies cover PR agencies against such professional indemnity risks.
  • Organising press events where injuries occur due to venue hazards. Our public liability insurance handles any injury compensation claims.
  • Confidential information a client shares with you gets leaked publicly.

We cover all core PR activities like:

  • Media relations and securing press coverage
  • Managing publicity campaigns across channels
  • Press releases and copywriting
  • Corporate communications strategies
  • Social media community management
  • Handling public perceptions during scandals

Essentially, we cover most professional services tied to protecting and promoting brand reputations.

Yes – our PR agency insurance can extend core protections to cover any temporary staff, sub-contractors or freelancers conducting work under your business identity that could lead to claims of reputational damage or loss of client revenue.

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