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Web Marketing Insurance

Protecting statisticians from as little as £55* per year

Not on comparison sites — save money by coming direct to us

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Excellent 4.7 out of 5

Professional Saver’s Web Marketing Insurance


Our standard cover is:

  • £1 million cover for public and products liability (with an option to increase to £2 million, £5 million or £10 million)
  • £10,000 cover for any financial loss (£50K cover optional)
  • Worldwide liability cover for temporary work abroad for up to 14 days (excluding the USA and Canada)

As a web marketing professional, having specialist insurance helps protect your business if a client pursues a negligence claim relating to your services. Our public liability cover shields against claims if a client suffers financial loss from your consultancy advice.

Why Do Web Marketers Need Insurance?

Digital marketing relies on providing clients the very best guidance to promote brands, engage audiences and generate leads online. However, one flawed strategy could mean a damaged online reputation, lost revenue and reversal of years of marketing efforts for a client business.

Our specialist insurance ensures that if your consultancy advice inadvertently causes client loss, your livelihood stays protected.

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Why choose Professional Saver web marketing insurance?

Save £££ on your insurance Save on your insurance

Customers are always telling us how much they saved by switching

Trusted for over 40 years Trusted for over 40 years

We’ve been providing insurance to businesses since 1984

Financial Strength Financial Strength

Insurance provided by a Standard & Poor’s ‘AA- Stable’ rated insurer

Defaqto 5 Star rated

Our Professional Saver Insurance (Covea) has been independently rated 5 Stars by Defaqto – the highest possible rating, awarded to excellent products with a comprehensive range of features and benefits.

How our web marketing insurance works

1 Apply online

Complete our simple quote form with basic details about your business.

2 Get a quote

Get an instant quote & choose any optional covers you may need.

3 You’re insured!

Instantly activate your Professional Saver policy and view your certificates online.

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What Is Web Marketing Insurance?

Web marketing insurance protects consultants who provide services like SEO, PPC, social media marketing, email marketing and web design. It covers liability claims stemming from errors, omissions or flaws in recommendations that cause clients financial loss like through ineffective advertising campaigns, website problems or damaged online reputation.

Typical web marketing services covered include:

  • Search engine optimisation
  • Pay-per-click ads management
  • Social media marketing
  • Content marketing
  • Email marketing
  • Website design/development
  • Online brand management

Without adequate insurance, such claims could mean substantial payouts so coverage is vital for web marketing consultants.

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What Does Web Marketing Insurance Cover?

Our web marketer policies provide protection against:

  • Public liability – Protects if a client or their staff are inadvertently injured or property damaged while you are working on-site.
  • Legal expenses – Provides specialist legal advice and covers disputes over alleged flawed web marketing advice.

Additional Covers For Web Marketers

We also provide additional protections like:

  • Business Contents and Equipment – Covers the computers and equipment you use to run your web marketing business.
  • Professional indemnity – Covers payouts if your marketing strategies damage a client’s online reputation, lose them revenue or produce other losses.

We offer high levels of cover suited to large marketing campaigns.

 

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What Web Marketing Services Can Be Covered?

Our web marketer policies are designed to cover all core digital services:

  • SEO – covers claims if your link-building, on-page optimisation or ranking strategies fail to deliver results.
  • PPC – protects if your AdWords or other paid campaigns overspend budgets without generating leads/sales.
  • Social media marketing – safeguards if your social media branding strategies damage a client’s online reputation.
  • Email marketing – covers if an email campaign causes subscriber loss, spam complaints or other issues.
  • Web design/development – protects if your site design or build fails visitor/conversion expectations.

Essentially most claims stemming from web marketing advice that causes financial loss are covered.

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Why Choose Professional Saver For Your Insurance?

Our specialist policies offer:

  • Direct specialists – We’re not a comparison website. Work directly with us.
  • 24/7 legal helpline – Whenever you need expert legal advice on insurance matters.
  • Instalment Options: Spread your costs over monthly instalments for any insurance policy costing more than £125.
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Chosen by over 5000 businesses and counting*

Chosen by over 18761 businesses and counting

Online & Anywhere

We like to keep things simple. Your quote, purchase and documents are all available online, anytime.

Monthly Instalments

Cashflow is important to every business. Spread the cost by paying in easy monthly instalments.

Instant Cover

No need to wait for your documents. Our professional cover starts from the date you select.

Added Protection

Public liability, products liability, financial loss, legal expenses and accidental death cover as standard.

* Total number of live policies as of 31/10/2025

FAQs

Web Marketing Insurance FAQs

Digital marketing strategies directly impact online reputation and revenues so flawed advice can mean substantial loss for clients. Insurance helps cover resulting claims due to reduced web traffic, damaged brands, and loss of leads/sales caused by ineffective marketing.

We would cover losses like:

  • An overly aggressive link-building campaign getting a site penalised by Google.
  • A rushed web development project delivering a site with critical errors.
  • A flawed social media strategy that sparks a damaging online reputation crisis.

Essentially scenarios where consultancy advice causes tangible client revenue loss from web marketing activities.

We provide web marketer insurance quotes tailored to:

  • SEO Consultants
  • Social Media Marketers
  • Email Marketers
  • PPC and Paid Media Specialists
  • Digital Brand Managers
  • Web Designers and Developers
  • Online Reputation Managers

Whether independent consultants or agencies with multiple staff, we can deliver bespoke coverage.

Getting a quote is simple – just visit our website and fill out the online form with details on your services.

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What our customers say

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